Categories: Uncategorized

The premium models in the iPhone 14 lineup did better than ever in the March quarter

Counterpoint Intelligence Research Partners completed its quarterly survey of US Apple customers, including ones that bought a new iPhone, iPad, Mac, or Apple Watch in the March 2023 quarter. And CIRP found that the premium models in the iPhone lineup did better than ever. 

March 2023 was the second full quarter of availability for the new iPhone 14 models. In the quarter, the four iPhone 14 models together accounted for 75% of all US iPhone sales. This represents an increase over the 71% of sales for iPhone 13 models in the March 2022 quarter .

The iPhone 14 lineup achieved one of the highest shares for the newest phones in a March quarter since CIRP began tracking new iPhone sales by model 11 years ago.

Dennis Sellers

Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.

Recent Posts

Apple quarterly revenue down 4% year-over-year, but Services and Mac revenues are up

Apple quarterly revenue is down 4% year-over-year, but Services and Mac revenues are up.

12 mins ago

Apple continues to look into ways to make the Vision Pro more comfortable

Apple continues to look into ways to make the Vision Pro more comfortable.

2 hours ago

Apple patent filing for ‘hinges for folding devices’ hints at an ‘iPhone Fold’

Apple has filed for another patent that hints at a foldable iPhone (of which I’m…

2 hours ago

Apple looks into an ‘Underwater User Interface’ for the iPhone

Apple has been granted a patent (number US 11875021 B2) for an “Underwater User Interface”…

2 hours ago

Dr. Sumbul Desai, Apple’s vice president of Health, named to TIME’s list of the world’s most influential people in health

Dr. Sumbul Desai, vice president of Health at Apple, has been named to TIME magazine’s…

8 hours ago

New Apple Pay promo is ‘Gifts Made for Mom’ for Mothers’s Day

Mother’s Day is coming on Sunday, May 12,, and a new Apple Pay promo —…

8 hours ago