New study says owning an iPhone is a indicator of high income
<p style="white-space: pre-wrap;">As noted by <a href="http://uk.businessinsider.com/apple-iphone-or-ipad-is-the-top-way-of-knowing-if-youre-rich-or-not-2018-7?r=US&IR=T" target="_blank" rel="noopener noreferrer"><em>Business Insider UK</em></a>, a <a href="http://www.nber.org/papers/w24771#fromrss" target="_blank" rel="noopener noreferrer">new National Bureau of Economic Research working paper</a> attempts to infer demographics based on people's consumer behavior or media consumption. The researchers found that "no individual brand is as predictive of being high-income as owning an Apple iPhone,” based on 2016 data. </p>