Movie studios, Apple discussing ways to offer digital film rentals shortly after the theater release
<p>Movie studios such as Warner Bros. and Universal Pictures are “pressing on” in discussions with Apple and Comcast Corp. on ways to offer digital rentals of films mere weeks after they appear in theaters, reports <em><a target="_blank" href="https://www.bloomberg.com/news/articles/2017-08-18/hollywood-apple-are-said-to-mull-rental-plan-defying-theaters" rel="noopener noreferrer">Bloomberg</a></em>, quoting unnamed “people familiar with the matter.” Naturally, owners of theater chains aren’t happy about this.</p>