Saturday, February 24, 2024
Archived Post

Apple promotes the music-making abilities of the Mac in ‘Behind the Music’ video

I’m glad to see Apple show the Mac some love. Apple has posted a new “Behind the Music” video in the United Kingdom that promotes music creation tools on the Mac. (Why the United Kingdom only? I have no idea.)

Here’s the catch line: “From bedroom studio to stadium tour, the British music scene is alive. See the emerging and the iconic, the graft and the glory, a glimpse behind the scenes and behind the music.”

The video spotlights artists like such as Paul McCartney, David Bowie, Stormzy, and Gorillaz. It also promotes Apple’s Logic Pro X and GarageBand software and directs people to Mac trade-in options and music-themed Today at Apple retail sessions.

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.