The surge in tandem panel shipments is attributed to the release of Apple’s OLED-based iPad Pro models, notes the research group. Apple’s initial OLED tablet and notebook strategy targets the premium segment of the mobile PC market, using tandem to clearly differentiate display quality, setting its products apart from both competitors and its own legacy devices.
Omdia’s research shows that tandem penetration is predicted to jump again to 36% in 2026 when Apple is expected to introduce its first OLED-based MacBook Pro models.
Tandem OLEDs —featuring double-stacked RGB emission layers— can theoretically deliver up to twice the brightness and four times the lifespan, offering significant benefits which are highly appealing enhancements to both set makers and consumers alike.
Even so, the performance gains offered by tandem OLEDs come with trade-offs. “Image quality may be degraded by variations between the double set of emission layers, and the increase of common layers makes the panel more susceptible to crosstalk”, stated Charles Annis, practiceleader in Omdia’s Display Research group.
“Tandem OLEDs also require more evaporation steps and fine metal masks (FMM) which not only increases material consumption but also negatively affects production yields,” he addss. “As a result, tandem tablet and notebook panels are 50% to 75% more expensive to manufacture compared to single-layer OLEDs.”
I hope you’ll help support Apple World Today by becoming a patron. Patreon pricing ranges from $2 to $10 a month. Thanks in advance for your support.
