Storyblocks, an unlimited, subscription-based stock media platform with video creation and workflow functionality, has expanded its Storyblocks Label music tracks to over 150 platforms.
Brands and creators can access Storyblocks artists’ exclusive tracks on TikTok, YouTube, Facebook and Instagram, or stream them on Apple Music, Spotify, and YouTube Music, among other social media music libraries or streaming platforms.
High-performing social media videos often contain or directly relate to music. Platforms, like TikTok and YouTube, have accelerated the merging of music streaming and video creation, with music appearing in 85% of TikTok videos and 84% of YouTube content. This trend aligns with broader consumer behavior, as 80% of people now use streaming services for music consumption, according to Storyblocks CEO TJ Leonard.
This launch provides social media video creators direct access to Storyblocks Label tracks within platform music libraries, streamlining their video creation process and increasing visibility for Storyblocks’ artists beyond their traditional audience.
