Another research group has weighed in on Mac sales. Gartner says Apple sold approximately 5.8 million Macs in the third quarter of 2026 for 10.5% global market share.
That compares to sales of 6.7 million Macs in the third quarter of 2025 for 8.8% market share. So even though Mac sales were down 7.1% year-over-year, Apple gained market share.
Why? Because first place Lenovo (27% market share) saw sales decline 22.4% year-over-year. Second place HP (18.7% market share) saw sales decline 30.9% year-over-year. And third place Dell (13.7% market share) saw sales decline 25.4% year-over-year.
Gartner says Apple’s relatively strong sales were supported by its portfolio of “mainstream” Mac laptops.
Last week the IDC research group said Apple sold 5.9 million Macs during the third quarter of 2026 for 9.5% global PC market share. That compared to sales of 6.7 million Macs and 8.5% market share in the third quarter of 2025.
However, the Omdia research group said Apple sold 6.7 million Macs during the third quarter of 2026 for 11.7% global PC market share. That compared to sales of 7.5 million Macs and 10.4% market share in the third quarter of 2025.
All three research groups predict worldwide PC sales to decline due to the ever-increasing price of memory and storage costs.
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