Apple plans purportedly plans to ship at least 90 million iPhone 16 devices in the latter half of this year, counting on AI services to fuel demand for its new lineup, reports Bloomberg.
The article — quoting an unnamed “person familiar with the matter” — says the tech giant told suppliers and partners that it’s targeting about 10% growth in shipments of new iPhones compared with their predecessors. Apple shipped approximately 81 million iPhone 15s in the second half of 2023.
The tech giant is apparently counting on Apple Intelligence spurring heavy sales starting in the last half of the year.
Apple Intelligence will be deeply integrated into macOS Sequoia, iOS 18, and iPadOS 18. It harnesses the power of Apple silicon to understand and create language and images, take action across apps, and draw from personal context to simplify and accelerate everyday tasks. Here are all the features of Apple Intelligence as listed by Apple in a press release.