Life Time, a health and wellness brand, has announced it will be the first U.S. health &and fitness club company to include Apple Fitness+ as part of Life Time memberships starting later this month.
Apple Fitness+ is the first fitness experience built around Apple Watch, providing immersive, studio-style workouts via iPhone, iPad, and Apple TV, intelligently incorporating workout metrics from Apple Watch.
The new offering will complement Life Time’s existing, robust training and fitness programs, elite performers, and comprehensive health and wellbeing services and content offered to its members digitally – wherever they are – and at its more than 150 Life Time destinations across North America, says Founder, Chairman and CEO Bahram Akradi..
Life Time began to integrate Apple technologies into its health and fitness experience starting in 2017 when, in the US, Apple GymKit-enabled cardio equipment was offered first at Life Time, providing Apple Watch connectivity between the device and cardio machine.
