PMYNTS: only 6.1% of those who activated Apple Pay use it for in-story payments

According to a PYMNTS study, 93.9% of consumers with Apple Pay activated on their iPhones don’t use it in-store to pay for purchases. That means only 6.1% do.

That finding is based on the financial research firm’s national study of 3,671 U.S. consumers conducted between Aug. 3-10, 2021. After seven years, Apple Pay’s adoption and usage isn’t much larger than it was 2015 (5.1%), a year after its launch, and is the same as it was in 2019, the last full year before the pandemic, according to PYMNTS. 

That said, Apple Pay remains the biggest in-store mobile wallet player, with 45.5% share of mobile wallet users. Over the last seven years, the total amount of Apple Pay transactions at U.S. retail stores has increased from an estimated $5 billion in 2015 to $90 billion in 2021.

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.

1 Comment

  • How accurate can such a survey be when it’s difficult to make use of a card that’s not accepted at the majority of business in one’s neighborhood which instead want to use their own payment app system in order to pull in the payment fees for themselves.

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