Categories: Archived Post

Nextworth sees a spike in folks looking for Apple Watch trade-in prices

Nextworth.com, an online site that buys consumer electronics items for cash — is seeing a spike in people searching for Apple Watch trade-in prices. The report could mean good news for Apple, although it indicates that, while current owners are likely to upgrade, Apple still has a problem keeping devices on people’s wrists long term.

Among the findings from the Nextworth study:

  • Two in three Apple Watch owners plan to upgrade.
  • Eighty-eight percent of respondents reported wearing the smartwatch daily when they first purchased it, but within three months, only 45% did the same.
  • Fifty percent plan to buy a smartwatch as a gift within the year.

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Dennis Sellers

Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.

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