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HYLA Mobile: iPhone 7 tops the mobile device trade-in list

HYLA Mobile, a provider of software technology and services for mobile device returns management and reuse solutions, has released data on mobile device trade-in trends for the first quarter 2020. 

The data reveals that despite the coronavirus pandemic causing significant disruption to the supply and distribution of new and pre-owned devices, it hasn’t had much impact on pre-owned device values. And Apple’s iPhones continue to be very popular for trade-ins.

 In fact, according to HYLA’s exclusive data, pre-owned smartphones have held their value from quarter four of 2019 and returned more than US$535 million  to U.S. consumers through mobile device trade-ins in quarter one of this year—an increase of 1.5% from quarter one 2019. 

HYLA releases data on mobile device trade-in trends in North America on a quarterly and annual basis. It combines live market data from its analytics platform to uncover trends on the trade-in value of devices, the top traded smartphones, as well as the average age of smartphones at the point of trade-in. Key findings from HYLA’s Q1 2020 trade-in trends research include:

° The top traded device in Q1 was the iPhone 7, followed by the iPhone 7 Plus, iPhone 8 Plus, iPhone 6S and iPhone 8. The top five traded devices accounted for nearly 60% of smartphones traded. The Samsung S7 was the most traded Samsung device

° The iPhone 7 continued to be the top traded device for a fifth consecutive quarter, while variations of the iPhone 6 have featured in the top five traded devices since Q1 2016.

°  The iPhone 11 Pro Max received the highest trade-in value during the quarter at $560.97. The highest trade-in value recorded for the same device in Q4 2019 was $560.55. The highest trade-in value recorded for Samsung was the Galaxy Fold at $550.86.

° When considering all smartphones traded-in across the quarter, the average value of a device at trade-in was $102.25. The average value of an Android smartphone at trade-in in Q1 was $66.82, while the average value of an iPhone was $171.11.

° The average age of a smartphone at trade-in is still three years (3.07 years). The average age of an iPhone at trade-in during Q1 was 3.17 years (up from 3.11 years in Q4 2019), while the average age of an Android smartphone at trade-in was 2.77 years (up from 2.67 years in Q4 2019). 

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.