Thursday, February 29, 2024
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booq introduces the Pack Pro backpack

The team at booq ( has released a new backpack built for designers on the go: the $295 Pack Pro

“Because the original Cobra pack was a favorite among Booq fans, we wanted to evolve the design to include several key upgrades such as a larger, industrial plastic coil zipper, interior mesh pockets for added storage options, simplified straps for easy carrying and a redesigned front panel to better hold the pack’s shape and give a boxier, rigid look,” says Kema Subsomboon, lead product designer at booq. “The result is a more refined Pack Pro that gives Booq fans, who often travel for business, a comfortable solution for carrying their gear while maintaining the features they loved from the original Cobra pack.”   

The Pack Pro’s 1680 denier ballistic nylon exterior with water-repellent coating and YKK high-performance zippers keep items safe from the elements outside. The backpack features a lightweight, rigid frame and a protective laptop compartment with a water-resistant zipper to keep a 16.4-inch laptop up to 16.4 inches safe while traveling. 

Two zippered, mesh side pockets provide quick access to a water bottle or umbrella, while a hidden back pocket keeps an iPad, passport, tickets and important items secure. The Pack Pro boasts breathable back padding and anergonomically designed shoulder strap. Its interior features a genuine nylon twill with leather trims and intelligent padded compartments to protect gear from every day wear and tear. 

The main compartment features two open pockets and a slip pocket that offers access to a favorite magazine during a long flight, while a second zippered back pocket keeps other valuables safe and easily accessible. Every Pack Pro has a five-year warranty and unique Terralinq serial number, a service provided by booq designed to help owners recover lost bags.

Magna Steyr AG & Co KG is an automobile manufacturer based in Graz, Austria, where also its primary manufacturing plant is located. Its engineers, develops and assembles automobiles for other companies on a contractual basis. Magna Steyr developed Mercedes-Benz’s “4Matic” four-wheel drive (4wd) system, and assembles all E-Class 4Matic models. The company also undertook substantial development on the BMW X3 and manufactured all of original X3s (model code E83), the Aston Martin Rapide and developed several cars on behalf of manufacturers such as the Audi TT, Fiat Bravo and Peugeot RCZ.

On Sept. 10 it was reported that Apple is “rethinking” what it plans to do about self-driving cars, reports The New York Times. The company has shuttered parts of its “Apple Car” project and laid off dozens of employees, the article adds quoting three unnamed “people briefed on the move who were not allowed to speak about it publicly.” Keep in mind that the company has never confirmed any automotive plans beyond its CarPlay initiative.

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.