Monday, May 4, 2026

Dennis Sellers

Dennis Sellers
24170 posts
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.
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Study: in a few years, we won’t be talking about linear or cable TV

<p class="">This could be good news for Apple TV+, Apple's $4.99/month video streaming service: while the majority of American households currently subscribe to cable, the latest research from <a href="http://www.thetradedesks.com/" target="_blank" rel="noopener noreferrer">The Trade Desk</a>, an ad tech company, indicates that with almost all Americans working from home, the shift away from traditional linear and cable TV may be accelerating.</p>

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Apple patent involves a vehicle guidance system

<p class="">Let the Apple Car rumors roll on. Apple has been granted a patent (number 10,627248) for a “cognitive load routing metic for vehicle guidance.” The goal: to help you arrive at your destination quickly or, if you prefer, by a more scenic route.</p>

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Notable apps and updates, April 20-25

<p class="">On a regular basis, <em>Apple World Today </em>posts a list of notable new apps or app updates that have been released. They may not necessarily be new, but they're popular and deserve mention. Here are this week’s picks.</p>

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Swiss bank UBS finally adding support for Apple Pay

<p class="">The largest Swiss Bank, UBS, says Apple Pay is “coming soon." As noted by <a href="https://9to5mac.com/2020/04/24/ubs-apple-pay/" target="_blank" rel="noopener noreferrer">9to5Mac</a>, UBS announced the news <a href="https://twitter.com/UBSschweiz/status/1253594531750182917" target="_blank" rel="noopener noreferrer">in a tweet</a> and <a href="https://www.facebook.com/217022185489319/posts/817811325410399/?d=n&substory_index=0" target="_blank" rel="noopener noreferrer">Facebook post</a>, neither of which gives any further information.</p>

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FCC votes to expand WiFi into the 6GHz band

<p class="">The WLAN Association — whose purpose is to “define industry best practices and quality assurance in the delivery of Wi-Fi “ — has <a href="https://twitter.com/WLANAssociation/status/1253385230276341763" target="_blank" rel="noopener noreferrer">announced</a> that the Federal Communications Commission (FCC) has voted to expand WiFi into the 6GHz band.</p>

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SurfacePad is great for you iPhone-owning, non-cash-carrying whippersnappers

<p class="">Most of the young folks I know don't carry much — or any— cash. Twelve South's new US$49.99 <a href="https://www.twelvesouth.com/products/surfacepad-for-iphone?variant=31533373456441" target="_blank" rel="noopener noreferrer">SurfacePad</a> for the iPhone 11 line-up is great for such folks who don't need a bulky, super protective case.</p>

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U.S. video game sales up 35% in the March quarter

<p class="">This doesn't affect Apple Arcade, Apple’s game streaming service, as well as the rumored <a href="https://appleworld.dreamhosters.com/blog/2020/4/20/the-sellers-research-group-looks-at-the-flurry-of-new-apple-rumors" target="_blank" rel="noopener noreferrer">Apple game controller</a>, but it could have a residual effect: according to <a href="https://www.npd.com/">The NPD Group</a>, March tracked spending across video game hardware, software, accessories and game cards totaled US$1.6 billion, gaining 35%when compared to the same time period last year.</p>

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Tim Cook: Apple to make big contribution to ‘The Big Night In’ relief event

<p class="">As noted by<a href="https://9to5mac.com/2020/04/23/tim-cook-joins-bbc-pandemic-relief-event-promises-signficant-apple-donation/" target="_blank" rel="noopener noreferrer"> 9to5Mac</a>, Apple CEO Tim Cook appeared on the BBC and shared that Apple is making a big contribution to the network’s entertainment relief event <a href="https://www.bbc.co.uk/bignightin/">“The Big Night In.”</a></p>

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Will Ferrell-Paul Rudd limited series coming to Apple TV+

<p class="">Apple has given a straight-to-series order to The Shrink Next Door for its Apple TV+ streaming service, reports <a href="https://deadline.com/2020/04/apple-will-ferrell-paul-rudd-limited-tv-series-the-shrink-next-door-podcast-michael-showalter-georgia-pritchett-1202916186/"><span style="text-decoration:underline">Deadline</span></a>. It's an eight-episode limited series starring Will Ferrell and Paul Rudd, which is based on the #1 new podcast of 2019 by Wondery and Bloomberg Media.</p>

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Analyst: we’ll see an Apple-branded headset this year, no lower priced AirPods

<p class="">In a note to clients -- as noted by <a href="https://appleinsider.com/articles/20/04/23/third-generation-airpods-expected-in-2021-new-airpods-pro-in-2022" target="_blank" rel="noopener noreferrer">AppleInsider </a>-- analyst Ming-Chi Kuo predicts we'll see a premium Apple-branded headset later this year, third generation AirPods next year, and new AirPods Pro in 2022.</p>

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Apple aiding its reseller partners in India during this pandemic time

<p class="">According to <a href="https://economictimes.indiatimes.com/industry/services/retail/apple-offers-exclusive-brand-stores-financial-support-cos-like-hul-and-itc-extend-payment-term/articleshow/75328654.cms" target="_blank" rel="noopener noreferrer">The Economic Times</a>, Apple has paid its 500-odd exclusive stores in India to cover two months of their rent and salaries for store staff, apart from providing additional credit period of 60 days to help them tide over business disruptions due to the COVID-19 pandemic.</p>

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