Dennis Sellers

<p class="" style="white-space:pre-wrap;">Apple is offering a new monthly payment plan for AppleCare+ that will cover your iPhone, iPad or Apple Watch against theft, loss, and damage for five years. It also provides additional features such as 24/7 tech support and accidental damage coverage.</p>

<p class="" style="white-space:pre-wrap;">Another day, another lawsuit.  Uniloc, a patent troll, apparently has nothing better to do than sue Apple.</p>

<p class="" style="white-space:pre-wrap;">All the rumors had it that the new Apple Watch Series 5 would have a sleep monitoring function, but yesterday’s announcement included no such feature. So what happened?</p>

<p class="" style="white-space:pre-wrap;">Apple has filed for another patent (number 10,412,334) for a “system with touch screen displays and head-mounted displays.” </p>

<p class="" style="white-space:pre-wrap;">As you might expect, there’s a plethora of new cases coming for Apple’s new iPhones. </p>

<p class="" style="white-space:pre-wrap;">Apple execs didn’t mention it onstage during today’s “By Innovation Only” event, but release dates for its operating system updates were hidden in various press releases.</p>

<p class="" style="white-space:pre-wrap;">Apple has introduced the new seventh-generation iPad, bringing more screen area and support for the full-sized Smart Keyboard to its most popular iPad. </p>

<p class="" style="white-space:pre-wrap;">The Apple Arcade game streaming service will arrive on Thursday, Sept.19, and cost $4.99 per month. Apple will offer a one-month trial period.</p>

<p class="" style="white-space:pre-wrap;">Apple has announced three new medical studies that will be available on a new Research app that “democratizes how medical research is conducted by bringing together academic medical institutions, healthcare organizations and the Apple products customers already make a part of their everyday life,” according to Apple Chief Operating Officer Jeff Williams. </p>

<p class="" style="white-space:pre-wrap;">Apple has announced the Apple Watch Series 5, debuting an Always-On Retina display, making it easier to see the time and other important info without having to raise or tap the screen.</p>

<p class="" style="white-space:pre-wrap;">Apple has finally given details on Apple TV+, its all-original video subscription service and home for today’s most imaginative storytellers. It will launch Nov. 1 in over 100 countries and regions at only $4.99/per month.</p>

<p class="" style="white-space:pre-wrap;">Apple analyst Ming-Chi Kuo has predicted that Apple will introduce its own tracking device, possibly dubbed “Apple Tag,” at today’s “By Innovation Only” event. A new patent filing (number 10,410,485) hints that this could indeed happen.</p>

<p class="" style="white-space:pre-wrap;">Apple will have its next big media event tomorrow, Sept.10, at 10 a.m. at the Steve Jobs Theater in Cupertino, California. Following is what I’m predicting.</p>

<p class="" style="white-space:pre-wrap;">The launch of new iPhone models at tomorrow’s “BY Innovation Only” Apple event isn't going to be a massively interesting event for investors, JP Morgan suggests — as noted by <a href="https://appleinsider.com/articles/19/09/09/other-apple-releases-besides-the-iphone-on-tuesday-will-drive-revenue-says-jp-morgan" target="_blank" rel="noopener noreferrer"><em>AppleInsider</em></a><em> </em>— with "limited surprise" for the iPhone forcing most of the attention on pricing and other potential hardware launches. </p>

<p class="" style="white-space:pre-wrap;">A <a href="https://cts.businesswire.com/ct/CT?id=smartlink&url=https%3A%2F%2Fwww.simon-kucher.com%2Fen&esheet=52089606&newsitemid=20190909005123&lan=en-US&anchor=Simon-Kucher+%26amp%3B+Partners&index=1&md5=298fc9a538ae8dbbe865ad7a9a5f397d" target="_blank" rel="noopener noreferrer">Simon-Kucher & Partners</a> study of 10,250 representative US consumers identified significant opportunity for higher priced iPhones from those considering the 2019 models due to be introduced at tomorrow’s “By Innovation Only” event. </p>