Global smartphone production came to 356 million units for 2021, showing a quarter-over-quarter (QoQ) increase of 9.5%, according to www.trendforce.com’s latest investigations. Apple’s iPhone 13 models were the primary growth driver, the research group notes.
After unveiling the iPhone 13 series in September, Apple started “aggressively” ramping up the shipments of these new devices to meet market demand, according to TrendForce. Owing to its fast-paced sales and marketing rhythms, the has been able to take first place in the quarterly ranking of smartphone brands by production market share for several fourth quarters, and quarter four of 2021 was no exception.
Besides maintaining its top position in the fourth-quarter brand ranking, Apple raised its quarterly iPhone production to a new record high of 85.5 million units, a 66.0% QoQ increase, notes TrendForce.