Saturday, January 28, 2023
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Apple’s smartphone/tablet GPU share grows double-digit year-over-year

Overall, the global smartphone and tablet graphics processing unit (GPU) market leader Arm lost share in 2020, according to Strategy Analytics’ Handset Component Technologies (HCT) service report. However, Apple along with Imagination Technologies saw double-digit growth.

Strategy Analyltics says Arm, Qualcomm, Apple, Imagination Technologies, and Intel captured the top-five volume share rankings in the smartphone and tablet GPU market in 2020. Arm led the smartphone and tablet GPU market with 39% unit share in 2020. 

“Arm’s smartphone and tablet GPU share peaked in 2016 and has declined steadily since then,” says Sravan Kundojjala, author of the report. “Trade sanctions on its key GPU licensee HiSilicon and competitive pressure from Apple and Imagination affected Arm’s Mali-branded GPU shipments and market share in 2020. Arm’s other licensee, Samsung LSI, will field AMD GPU-based Exynos chips in 2021, further affecting Arm’s share. Strategy Analytics notes that the mobile GPU market landscape will evolve further if NVIDIA closes its acquisition of Arm.”

Stephen Entwistle, vice president of the Strategy Analytics Strategic Technologies Practice, added: “Apple and Imagination both posted double-digit growth in their GPU shipments in 2020. Apple, which moved to in-house GPUs in 2017, saw strong growth in its iPhone and iPad GPU shipments. Imagination’s GPUs featured in MediaTek’s high volume Helio-branded 4G chips grew 23 percent year-on-year.”

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.