Thursday, January 26, 2023

Rumor: Podcasts+ subscription service to be announced at Apple’s ‘Spring Loaded’ event

9to5Mac notes that Vox Media’s Peter Kafka says Apple will announce a Podcasts+ subscription service at tomorrow’s “Spring Loaded” event. 

The article says that Podcasts+ would be a “premium paywalled service, perhaps called Podcasts+, would see a catalog of Apple-exclusive shows debut inside the Apple Podcasts app, similar to how Apple TV+ TV shows and movies can only be found inside the Apple TV app.”

The Sellers Research Group (that’s me) thinks Apple will indeed announce a Podcasts+ service (though I’m not sure that it will be tomorrow). I also think it will be offered as both a standalone subscription and as part of the Apple One bundle.

This lines up with a previous report from Loup Ventures that opined that Apple was working on other services such as Health+, Stocks+, Maps+, Mail+, as well as Podcasts+. Regarding the latter, Loup Ventures — research-driven venture capital firm — predicted that Apple “will take a page from Spotify’s playbook and bundle premium podcasts (Podcasts+) with Apple Music and Apple One, at no extra charge for paying subscribers.”

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.