Saturday, February 4, 2023
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Rumor: updated Apple TV set-top box may be coming tomorrow

Apple leaker @L0vetodream has tweeted that Apple’s “Christmas surprise” for tomorrow could be an updated Apple TV set-top box. 

On Dec. 3, MacRumors said it had obtained an internal Apple memo from a “reliable source” that says the tech giant informed service providers that it has AppleCare-related changes planned for Tuesday, December 8, at approximately 5:30 a.m. Pacific Time.

Specifically, Apple has advised technicians to prepare for new product SKUs, new/updated product descriptions, and new/updated product pricing, according to the memo. If — and that’s the key word — new hardware is coming, it will likely be announced via a press release.

My first thought when I read the MacRumors report that we’d finally see the AirTags tracking devices and/or AirPod Studio over-the-ear headphones. However, a rev of the Apple TV set-top box would be welcome.

IF such an announcement is coming tomorrow, I think the new set-top box will sport a A14X-based processor and will come with bigger storage options. I also think that, along with its announcement, Apple will unveil its own game controller that will work with the Apple TV, Macs, iPhones, and iPads.

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.