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Rumor: Apple Music preparing for a major price drop

Apple Music may be preparing for a major price drop, a pair of sources “working closely” with the streaming service told Digital Music News.

The changes are still under discussion, albeit “under serious discussion.” If implemented, the decrease could be as much as 20%, which would put the monthly regular rate below $8 and allow Apple to minimize any damage from “seriously undercutting Amazon Music,” according to Seeking Alpha.

DennisSellers
the authorDennisSellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.