Mumford & Sons, Carrie Underwood and Ellie Goulding have been added to the line-up for the 2015 Apple Music Festival at London’s Roundhouse. They join Take That, One Direction (with Little Mix), the Weeknd, the Chemical Brothers, Disclosure (with NAO and Lion Babe), Pharrell Williams (with Leon Bridges), and Florence + The Machine. There will also be yet-to-be-named “special guests.”
The Apple Music Festival takes place over 10 nights from Sept. 19 to Sept. 28. UK residents can apply to win tickets on Apple Music as well as through media partners including the London Evening Standard. Apple hosted the iTunes Festival in London for eight years, and now in honor of the launch of Apple Music, has renamed the event the Apple Music Festival. Customers can enjoy the Apple Music Festival via Apple Music or iTunes on their iPhone, iPad, iPod touch, Mac, PC or in HD with the Apple TV.
Apple will broadcast performances to music fans worldwide for free. The performances can be viewed live and on-demand on Apple Music. The Apple Music Festival lets fans get even closer to their favorite performers with coverage on Beats 1 alongside backstage news and footage straight from the artists on Apple Music Connect, according to Eddy Cue, Apple’s senior vice president of Internet Software and Services.