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Apple’s iPhone in second place when it comes to global smartphone share

Apple may top the list of smartphone makers’ revenue, but it ranks number two when it comes to global market share, according to reports from the IDC and Canalys research groups.

From IDC: “Samsung finished the quarter in the top position with 69.0 million units shipped and 20.8% market share. This was a year-over-year decline of 14.2% largely due to supply constraints. Apple regained the second position with 50.4 million units shipped for 15.2% market share and an incredible 20.8% year-over-year growth. Xiaomi registered a 4.6% decline in 3Q21 after high double-digit growth over the previous four quarters as it also struggled with supply issues that it hadn’t faced in earlier quarters. Xiaomi still captured the third position with 13.4% share and shipments of 44.3 million units. vivo and OPPO tied* for fourth place with shipments of 33.3 million and 33.2 million units and market shares of 10.1% and 10.0%. vivo saw year-over-year shipment growth of 5.8% while OPPO ended the quarter with 8.6% year-over-year growth.”

From Canalys: “Samsung was once again the leading vendor, shipping 69.4 million units for a 21% share. Apple re-took second place with the launch of the iPhone 13, shipping 49.2 million smartphones and growing 14%. Xiaomi took third place, with 44.0 million units and a 14% share, while OPPO and vivo took fourth and fifth, shipping 36.7 million and 34.2 million units respectively.”

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.