Apple may be considering an ad-supported tier for Apple TV+

A new report says Apple TV+ has the highest-rated content of any streaming service.

Apple is looking to hire an ad sales exec to focus on live sports and ad-supported TV+ plans, according to Business Insider (a subscription is required to read the article). 

With streaming services such as Netflix and Disney + launching ad-supported versions at lower cost, Apple may be considering the same. Business Insider says Apple is looking at candidates similar to Paramount Global’s chief digital advertising officer and Netflix ad sales Vice President Peter Naylor.

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.