To John Ternus: there are lots of good reasons for not ditching the Apple Vision Pro

The future of the Apple Vision Pro may be in doubt, I’m hoping that new Apple CEO John Ternus will keep visionOS alive and keep the future open for other versions of the spatial computer. 

I’m a big fan of the spatial computer, and I’m not asking Apple to introduce new models anytime soon. I’m just hoping it won’t give up on the possibility. There are several reasons to keep developing visionOS and, perhaps in the future, new versions of the Vision Pro.

The Vision Pro has great potential in the medical field. Stryker, which specializes in medical technologies, has announced the first surgical procedure using SportSuite Vision on Apple Vision Pro was successfully completed at Duke Health. A study, published in the journal AJO International and noted by iPhone in Canada, found that surgeons who wore an Apple Vision Pro as their primary display during a tear duct procedure completed the procedure faster. 

The Apple Vision Pro offers great possibilities in viewing sports events. In a new op-ed, Macworld’s Michael Simon says an immersive baseball game opened my eyes to how incredible Vision Pro actually is. You can use the Apple TV App on the Apple Vision Pro to watch live sports, multi-view streams, and immersive experiences from leagues like Major League Soccer (MLS), Formula 1 (F1), and Major League Baseball (MLB)

Apple should keep developing the Vision Pro because it pushes forward advanced spatial computing, powerful healthcare tools, and flexible virtual work spacesIn other words. And the tech giant certainly has enough money to keep the spatial computer on life support until its day finally and truly arrives. 

The Vision Pro and visionOS are “secretly brilliant,” Senior Contributing Editor David Gewirtz has said in a ZDNET post:

1. The technology is brilliant; it’s just not practical yet (this governs everything).
2. The high price demand-allocates users, so only those few who are truly willing to take a chance will use it.
3. That strategy reduces the chance that millions of mainstream users would be disappointed in a not-fully-baked product category.
4. It gives developers a few years to find and perfect the killer apps.
5. We all get the criticism and bafflement out of our systems before a truly mainstream product is launched.
6. It gives mainstream users a chance to hear about and learn about the concept of spatial computing, so when mainstream products come out, they don’t need to be educated on the basics.
7. It gives Apple time to nurture superfans, who will evangelize and influence with future releases.
8. It can already be genuinely useful and game-changing to those who are very space-constrained.
9. It gives Apple a few years’ time to iterate on improvements to the size and weight of the device, and then on the price.
10. It gives Apple a few years of real user feedback to find the compelling story of this device.
    

Apple should keep developing the Vision Pro because it pushes forward advanced spatial computing, powerful healthcare tools, and much more.

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