In his new “Power On” newsletter, Bloomberg‘s Mark Gurman listed 20-plus products he predicts Apple will release this year and next. Most of them have been reported/rumored before. Here’s what he’s forecasting
iPhones
- iPhone 18 Pro: A20 Pro chip, a smaller Dynamic Island, a simplified Camera Control button, a dark cherry color option, variable aperture for at least one rear camera, and Apple’s C2 modem.
- iPhone 18 Pro Max: The same features as the iPhone 18 Pro but in a (perhaps) thicker body. Both are anticipated to arrive in the September/October timeframe.
- iPhone Fold/Ultra: The foldable smartphone will sport a 7.7-inch inner display and 5.3-inch outer display, two rear cameras, one front camera, and a Touch ID power button replacing Face ID. It’s expected to arrive this year, but after the iPhone Pro and iPhone Pro Max. However, design issues could push it into 2027.
- The “standard” (ie, non-Pro) iPhone 18 and iPhone 18e. They should debut in early 2027.
- iPhone Air 2: It’s expected to add an Ultra Wide camera and an A20 chip, and have better battery life. It’s expected in the first half of 2027.
- iPhone 20 Pro and iPhone 20 Pro Max: The 20th-anniversary smartphones will likely feature a “nearly edge-to-edge display” with “curved glass that wraps around the sides.” Look for them in the September/October 2027 timeframe.
Apple Watches
- Apple Watch Series 12: A faster S11 chip and possiblyTouch ID and/or more health sensors (disputed).
- Apple Watch Ultra 4 wit a faster S11 chip or newer, plus design changes such as Touch ID and more health sensors.
iPads
- An iPad 12 with an A18 chip or A19 chip with Apple Intelligence support.
- An iPad mini with an A19 Pro or A20 Pro chip, an OLED display, and a water-resistant design.
- iPad Pros with an M6 processor in late 2027.
Macs
- A Mac Studio with M5 Max and M5 Ultra chips.
- A Mac mini with M5 and M5 Pro chips.
- An iMac with an M5 chip and new color options.
- A MacBook Ultra (my personal most wanted product) with a touchscreen, OLED display, M6 Pro and M6 Max chips, a Dynamic Island, a thinner design, and possible cellular connectivity.
Home, AirPods, Smart Glasses
- An Apple TV set-top box with an A17 Pro chip with support for the more personalized Siri, and Apple’s N1 chip with Wi-Fi 7 support.
- An updated HomePod mini with an S9 chip (or newer), Wi-Fi 7 support, better audio quality, and a second-gen Ultra Wideband chip.
- A new full-sized HomePod that supports Siri AI.
- A Home Hub (which may be dubbed “HomePad”) wit a 6-inch to 7-inch square display, an A18 chip, and more.
- AirPods Ultra with cameras for Siri AI/Visual Intelligence.
- Smartglasses (likely dubbed “Apple Glasses”) with oval-shaped cameras, custom frame designs, and more.
Apple is also supposedly working on a tabletop robot, doorbell, and surveillance camera. Apparently, these could arrive late next year or in early 2028.
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