Friday, February 6, 2026
NewsTV

If you cancel Apple TV+ because of its price hike, Apple may try to lure you back with a special offer

If you cancel Apple TV+ because of its price hike, Apple may try to lure you back with a special offer.

Last week it was announced that Apple has raised the monthly price of its Apple TV+ streaming service from US9.99 to $12.99/month in the U.S. Now the tech giant wants to keep subscribers from canceling by offering a discounted subscription if they threaten to can cancel, reports MacRumors

If you cancel your ‌Apple TV‌+ subscription, you may see a pop-up that drops the price of ‌Apple TV‌+ to $5.99 for the next two months, before the $12.99 per month cost resumes. What’s more, Apple is still charging $99 for an annual subscription.

The best way, in my opinion, to get Apple TV+ is to subscribe to Apple One, the subscription that bundles a number of premium services provided by Apple into tiered package.

The three tiers offered are Individual, Family, and Premier, for $19.95/month, $25.95/month, and $37.95. All provide access to Apple TV+, Apple Music, Apple Arcade, and iCloud storage. 

I hope you’ll help support Apple World Today by becoming a patron. All our income is from Patreon support and sponsored posts. Patreon pricing ranges from $2 to $10 a month. Thanks in advance for your support.

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.