Apple has been granted a patent for a “Multi-User TV User Interface” involving its Apple TV app.
About the patent
In the patent Apple notes that, for many years, broadcast television was the sole provider of video content to viewer’s homes across the globe. As time has passed, and particularly with the advent of the Internet, numerous other sources of video content have arisen.
Apple says that while the explosion of video content providers in the marketplace may seem a boon for viewer’s, the large number of choices and providers complicates the viewing experience. The tech giant wants to offer “improved media content delivery systems, methods and mechanisms.”
Summary of the patent
Here’s Apple’s abstract of the patent: “Systems and methods for a media content system. A media content provider includes storage for storing and serving video content to subscribers. The media content provider records and or otherwise stores video content from around the world. The system includes display devices configured to identify and tailor content to multiple individual users. Each user may have individual settings which provide for a customized viewing environment and experience. The system is configured to identify users of the system in order to tailor the content as appropriate.
“In addition, identification of users allows for the identification of the subscription content that corresponds to the user. Based upon identification of a user and corresponding subscription, the user’s subscription content may be streamed to any location. In this manner, the users subscribed content may follow the user from home to a friend’s house, or elsewhere.”
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