Wednesday, April 1, 2026
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Instagram ‘re-run’ video posted by Tim Cook celebrates 50 years of Apple products

Tim Cook has posted a video looking at five decades of Apple products. (This image is a screenshot, so there's no use clicking the play button).

Celebrating Apple’s 50 birthday (which is today), CEO Tim Cook has posted a short video post on Instagram that offers a cook at five decades of the company’s products.

The retro film style video starts with the MacBook Neo and re-runs back to with the Apple I in 1976. Fifty products are featured, include various Macs (including the “sunflower” and “cube” iMacs), iPhones, the iPad, the Vision Pro, the Apple Watch, and more. 

However, one of my favorite — and under-appreciated Apple products — isn’t featured: the Newton. Interestingly, its laptop-ish companion, the eMate, is.

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Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.

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