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Omdia: More than half of 45–54 year olds now watch mobile video while watching TV

NewsDennis SellersMarch 17, 2026
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New primary research data from Omdia reveals that media multitasking is no longer just a Gen Z habit.
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Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.
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