Apple Visual Intelligence is a feature on newer iPhones, iPads, and Macs that uses the camera to identify and provide information about objects, text, and places around you.
It allows you to quickly access details like translations, summaries, or even contact information simply by pointing your phone at something; essentially acting as a real-time visual search tool powered by AI.
To learn more about your physical surroundings using your iPhone camera on models that have the Camera Control, just click and hold it to do things like look up details about a restaurant or business; have text translated, summarized, or read aloud; identify plants and animals;* search visually for objects around you; ask questions; and more.
On iPhone 16e, iPhone 15 Pro, and iPhone 15 Pro Max, you can access visual intelligence by customizing the Action button or Lock Screen, or opening Control Center. See Alternate options to using the Camera Control.
To learn more about the content on your iPhone screen across your apps, simply press the same buttons you use to take a screenshot. You can search visually, ask questions, and take action, like turning a flyer or invite into a calendar event.
Get information about a place
You can use visual intelligence to get details about a business in front of you, such as hours of operation, available services, and contact information. Depending on the business, you can also view reviews and ratings, make a reservation, or place an order for delivery. (Available in English only.)
- Click and hold the Camera Control (on supported models), or use an alternate option.
- Point your iPhone camera at the business in front of you.
- Click the Camera Control again or tap the name of the business at the top of the screen, then depending on the business, do any of the following:
- View the hours of operation: Tap Schedule.
- Place an order for delivery: Tap Order.
- View the menu or services offered: Tap Menu.
- Make a reservation: Tap Reserve.
- Call the business, view its website, and more: Tap the three-dots-in-a-circle icon.
- Tap the three-dots-in-a-circle icon or swipe up from the bottom of the screen to close visual intelligence.
Get information about animals and plants
You can use visual intelligence to identify animals and plants, though this feature is currently available in English only.
- Click and hold the Camera Control (on supported models), or use an alternate option.
- Point your iPhone camera at an animal or plant in front of you.
- Tap the result at the top of the screen.
- Tap the “X” button to close the results, then swipe up from the bottom of the screen to close visual intelligence.
