Apple’s new in-house AI search product might arrive sooner than expected, Bloomberg’s Mark Gurman says in his latest “Power On” newsletter.
“Apple has used this opportunity [the delay of its AI Intelligence features and a more personalized Siri] to rebuild the assistant to create a new search product — internally dubbed World Knowledge Answers, or WKA — in order to compete with the likes of Perplexity and OpenAI’s ChatGPT,” he writes. “That feature is also scheduled for March as part of the new Siri, and it may eventually make its way into the Safari browser and Spotlight search tool as well.”
Gurman adds that the delayed Chinese release of Apple Intelligence in China may also arrive a bit sooner than anticipated.. He says it could arrive with an update to iOS 26 as Apple aims to make it a key reason for users to upgrade iPhones.
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