Sunday, December 22, 2024
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Apple sees growth in every category but one (Wearables, Home and Accessories) 

Image courtesy of Freepik.com

Apple posted quarterly revenue of US$94.9 billion for its fiscal fourth quarter with growth in every category but one.

Overcoming naysayers who expected iPhone revenue to decline, it instead set a September quarter record of $46.2 billion. That’s up 6% from a year ago, with growth in every geographic segment, according to Apple CEO Tim Cook.

Services also set a new all-time record with $25 billion in revenue. That’s up 12% from a year ago, with all-time revenue records across most categories. Those categories include Apple Music, Apple TV+, Apple Books, Apple Podcasts, and AppleCare.

Mac revenue was $7.7 million, up 2% from a year ago. All there recently introduced Macs are, of course, not included in this tally. 

iPad revenue was $7 billion, up 8% year over year. Cook says the iPad Air is a hit with teachers and students, while creators “love” the iPad Pro.

The only category to see a decline was Wearables, Home and Accessories. This category’s sales was $9 billion, down 3% from last year.

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.