Tencent Music Entertainment Group has announced that record labels and artists who are part of TME Music Cloud can now distribute their music around the world via Apple Music.
In a press release, the company says, “Bringing TME’s premium music content from Chinese labels and creators to Apple Music users worldwide, will enable music lovers to explore China’s unique music culture and genres, further enhancing the global discovery of Chinese music and assisting in the international development of Chinese musicians.”
Tencent Music Entertainment Group is the leading online music and audio entertainment platform in China. It operates the country’s music apps: QQ Music, Kugou Music, Kuwo Music and WeSing.