With several new additions – including 120Hz display, always-on display, faster A15 processor, and more storage, the much-anticipated iPhone 13 is shaping up to be an impressive upgrade over last year’s lineup. But it’s not all good news.
In a recent SellCell survey, a whopping 44% of current iPhone users revealed they intend to upgrade to a next-gen iPhone model after it is released. (SellCell is a site for selling phones online.)
With a potential launch around the corner, SellCell ran a follow-up purchase intent survey to find out what percentage of Android users would consider switching to the iPhone 13, the reasons why they would or wouldn’t make the switch, and more.
Note: The survey included more than 5000 Android users, aged 18 years or older, based in the U.S.
About the survey
Here are the highlights:
- 18.3% of Android users would consider switching to iPhone 13 after it is released, down 14.8% compared to a similar purchase intent survey from a year ago.
- The largest 6.7-inch iPhone 13 Pro Max is the most popular pick among potential Android-to-iPhone switchers at 39.8%, followed by the standard 6.1-inch iPhone 13 model (36.1%), the 6.1-inch iPhone 13 Pro (19.5%), and the 5.4-inch iPhone 13 Mini (4.6%).
- Longer software support (51.4%), Apple ecosystem integration (23.8%), Better privacy protection (11.4%), and Better prices (5.2%) were among the top reasons why Android users would consider moving to iPhone 13.
- Lack of fingerprint scanner on iPhones (31.9%), limited customizability in iOS (16.7%), restrictions on sideloading apps in iOS (12.8%), Android phones have better hardware than iPhones (12.1%), and intrusive iCloud photo scanning (10.4%) were among the biggest deal-breakers, according to Android users not interested in iPhone 13.
- When it comes to Apple’s other upcoming releases, 14.7% of potential iPhone switchers are looking forward to buying the Apple Watch Series 7, while only a mere 6.2% are interested in the AirPods 3.
15% decline in purchase intent for newer iPhones from 2020
SellCell asked respondents with an Android phone whether they would consider buying the upcoming iPhone 13 after it is released and found out:
- Less than two-in-10 Android users (18.3%) are willing to switch to an iPhone 13 model when they next upgrade.
- The new figure marks a 14.8% drop from a similar survey last year that found the purchase intent for new iPhones (iPhone 12 at the time) among Android users to be 33.1%.
- Meanwhile, a majority (81.7%) of Android users revealed they are not interested in the upcoming iPhone range.
Like the iPhone 12 series, the incoming iPhone 13 lineup will likely consist of four variants — 5.4-inch iPhone 13 Mini, 6.1-inch iPhone 13, 6.1-inch iPhone 13 Pro, and 6.7-inch iPhone 13 Pro Max, despite rumors early on that Apple could ditch the ‘Mini’ model due to poor sales.
