According to the latest research from Strategy Analytics, global smartphone shipments tumbled 38% year-on-year in the month of February, 2020. It was the biggest fall ever in the history of the worldwide smartphone market.
“Global smartphone shipments tumbled a huge 38% annually from 99.2 million units in the month of February, 2019, to 61.8 million in February, 2020,” says Linda Sui, director at Strategy Analytics. “Smartphone demand collapsed in Asia last month, due to the Covid-19 outbreak, and this dragged down shipments across the world. Some Asian factories were unable to manufacture smartphones, while many consumers were unable or unwilling to visit retail stores and buy new devices.”
Neil Mawston, executive director at Strategy Analytics, adds: “February 2020 saw the biggest fall ever in the history of the worldwide smartphone market. Supply and demand of smartphones plunged in China, slumped across Asia, and slowed in the rest of the world. It is a period the smartphone industry will want to forget.”
