There are iPhone loyalists and Samsung loyalists, but which phones will be selling out this holiday season? According to a new survey by Swagbucks, a rewards- and loyalty-program company, adults and teens are split between the two.
Overall, adults are most excited to purchase a new Samsung smartphone, with a third (32%) of adults choosing a Samsung, while a full half (51%) of teens are excited about an iPhone.
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The national survey of 1,000 U.S. adults and 500 teens, conducted online in October, also found that women most want the iPhone XS Max, while men want the Galaxy S10.
A quarter of Americans reveal that they plan to spend between $300 to $500 on holiday shopping this year (24%). Additionally, Americans say the sweet spot budget for one person’s gift is between $50 and $150 (43%).
TheSwabucks survey shows that almost all Americans (85%) say that they plan to do some shopping during the Black Friday weekend. Many plan to shop at more than five stores (32%). About 1-in-5 Americans (21%) will shop exclusively online this year, but the majority (70%) will shop both in-store and online.
The survey also found that 19% of Americans plan to shop on Thanksgiving itself, and a quarter (24%) will alter plans with their family to shop.
From now through the holidays, shoppers can earn Swagbucks on holiday purchases through the Swagbucks site or by downloading the SwagButton.