According to International Data Corporation’s (IDC) Quarterly Personal Computing Device Tracker, 717,000 tablets were shipped in India with a 32% sequential decline in the fourth quarter of 2017. However, Apple debuted to the fourth position with a healthy 30.5% annual and 9.1 percent sequential growth in 2017.
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IDC says the strong demand for the iPad and iPad Pro, coupled with attractive cash back offers, helped the brand to quickly gain a share in the market. Overall, the research group says India’s commercial tablet segment declined by 35% in quarter four of 2017. However, it saw 75% growth compared to the same quarter last year.
Lenovo continues to lead the Indian tablet market with 26.1% market share as its shipment grew 34.2% year-over-year. However, the vendor saw a decline of 31.7 percent from the previous quarter.
iBall — company headquartered in Mumbai, Maharashtra, India — debuted at the second position replacing Samsung for the first time as its shipment grew by 15.2% year-over-year. Samsung slipped to the third place, as its shipments declined by 17% year-over-year and 22.1% from the previous quarter.