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Analyst: iPhone X sales weaker than expected, but 2018 iPhones will pick up the slack

In a note to clients — as noted by MacRumors — KGI Securities analyst Ming-Chi Kuo says demand for the iPhone X has been weaker than expected (mainly in China), but that larger-sized iPhone models in the pipeline should see Apple grow its overall worldwide shipments year-on-year.

He’s revised the first and second quarters 2018 shipments of iPhone X to 18 million units and 13 million units, respectively. That’s lower than market consensus of 20-30 million and 15-20 million units. 

What’s more, Kuo feels that the iPhone X design may be a one-up with production ceasing in the summer when replacements for the fall are being produced. Overall shipments of the high-end smartphone will be around 62 million units, lower than his previous forecast of 80 million units, he says.

Kuo is forecasting three iPhone models in 2018: an OLED model that measures in at 5.8 inches like the current iPhone X; an OLED model that measures in at 6.5 inches that will serve as a sort of “iPhone X Plus”;  and a 6.1-inch model that features an LCD display. Kuo believes all three models will be equipped with a full-screen notched design and TrueDepth camera system like the iPhone X. 

With these models, the analyst anticipates that iPhone shipments will grow 5-10% year-on-year over 2018. As a result, KGI retains a positive outlook for the iPhone supply chain in the second half of the year.

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.