Apple Music has reportedly broken the 24-hour record for album streams with Drake’s More Life. The newly-released (March 18) album reportedly registered 89.9 million single-day streams on Apple’s music streaming service compared to 61.3 million on Spotify for the first day of availability on both services.
Though having premiered on Beats 1 radio, the release was distributed non-exclusively across all major streaming services. Which makes the streaming figures interesting, as Apple Music has about 20 million subscribers as compared to Spotify’s 100 million.