Thursday, November 21, 2024
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Apple retains sixth place among laptop shipments in western Europe

Apple retained sixth place among laptop shipments in Europe, the Middle East, and Africa, according to new data from the IDC research group, trailing HP, Lenovo, Dell, ASUS, and Acer.

New MacBook Pros are expected this fall and should reinvigorate Apple’s sales. Overall, personal computer shipments in the region (dubbed EMEA) performed above expectations, reaching 16.1 million units in the second quarter of 2016 — a 4.7% year-over-year decrease, notes IDC.

Laptops in EMEA posted good performance, stabilizing at -1.7%, according to the research group. In fact, notebook shipments in Western Europe went up by 4.1%, driven by the commercial segment that registered a 10.5% increase. This brought the growth of EMEA commercial notebooks into positive territory with a 3.7% year-over-year growth. In contrast, the consumer notebook market continued to decline. And desktop computers posted a 10.0% decline overall, in line with forecasts, in EMEA.


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Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.