Wednesday, December 11, 2024
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AWT News Update: May 12, 2016

A trio of fun and/or interesting stories for the day:

  • Apple Music isn’t deleting your music… but iTunes 12.3.3 might be!
  • Amazon has Echo, Apple has Siri devices, and Google’s now working on a hardware device codenamed “Chirp”
  • Have old Apple devices that work? You can make a bundle selling them on eBay

The text version of this podcast can be found below.

In solutions, OTT is expected to have the largest market growth rate and dominate the video streaming market from 2016 to 2021, due to the increasing use of digital platforms for branding and marketing of products, adds the research group. Smartphones and tablets are the widely used platform for streaming live and on-demand videos. 

Research and Markets anticipates that 2016 could be the tipping point in widespread enterprise adoption of mobile devices. It’s the fastest-growing platform type among other video streaming platforms as it plays vital role in providing assistance in watching videos on real time basis.

Apple is almost certainly considering its own video streaming service (which I’ve dubbed Apple Web TV). At one point it was expected to debut in late 2015, then in early 2016. Bloomberg says the original plan to sell 14 or so channels for US$30-$40/month, but has “run into resistance from media companies that want more money for their programming.” 

Media execs have said they expect Apple and other new entrants pay more per channel than pay-TV incumbents. The Wall Street Journal and Re/code have also reported of Apple video streaming plans, while Variety has reported of talks with Hollywood studios to finance original content.


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Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.