Weight Watchers unveils new Apple Watch subscription plan

Weight Watchers International, Inc. has announced a new subscription plan that includes a new Apple Watch Series 2 with the purchase of a Weight Watchers OnlinePlus membership, making the program easier and more personal with plan information and notifications available right on the member’s wrist, according to Stacey Mowbray, President of Americas at Weight Watchers.

“By offering an Apple Watch paired with our OnlinePlus plan, we’re making tracking tools and essential information available on the member’s wrist, which comes in handy when you want to voice search for food and activity, check your SmartPoints total for the day or see how close you are to reaching your activity goal without picking up your iPhone,” she adds.

With the upgraded Weight Watchers app, members will receive positive, motivating notifications throughout the day, such as badges upon reaching milestones/goals, nudges as members close in on fitness goals and helpful reminders to stay on track with the plan. Additionally, the app is compatible with the Health app on iPhone.

Because the Weight Watchers Apple Watch Subscription Plan includes membership to OnlinePlus, members can follow the program completely online via the mobile app. They have access to all the digital tools included in the Beyond the Scale program, including: the SmartPoints food plan; tailored and adaptive activity goals; a personalized program that serves each member’s lifestyle, goals and challenges; 24/7 chat support from a trained coach who has lost weight on Weight Watchers; and access to Connect, a community exclusive to Weight Watchers, where members share their journeys in a safe and positive social environment.

New OnlinePlus members can sign up for the Weight Watchers Apple Watch Subscription Plan with an initial installment fee of US$99.95 and monthly payments for 12 months thereafter of $34.95.