The Mac saw good — maybe great — annual growth in the first quarter of 2024. However, exactly how good depends on which research group report you prefer.
Reports today from the IDC and Gartner research groups claim that Mac sales were down around 24% year-over-year in the third quarter of 2023. But a third report says Mac sales actually grew!
A note from JP Morgan seen by AppleInsider says the PC market has undergone a second quarter in a row of sequential increased shipments, reads, complete with better-than-seasonal growth. Apple is benefiting from the changes, and is doing so on a sequential basis, JPM continues. Apple saw its market share go from 8.6% in quarter two of 2023 to 10.6% in quarter three of 2023.
Aw well, you know what they say: 99% of all statistics are made up. And when it comes to analyst/research group reports, you pay your money and you take your choice.
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