Categories: Archived Post

AWT News Update: March 3, 2015

On today’s AWT News Update podcast: 

  • A new Swedish “hypercar” will support Apple’s CarPlay, if you have $1.89 million to buy one of the vehicles
  • Dr. Buzz Aldrin may have walked on the moon and taken a sub to the resting place of the Titanic, but he can’t get a new app through the App Store approval process
  • Apple and three other companies agree to pay a $415 million settlement in an anti-poaching lawsuit
  • Gartner says Apple was the number one seller of smartphones in the 4th quarter of 2014
  • Apple will be using the “soft sell” to sell the Watch at Apple Stores

Listen to the AWT News Update every weekday for a quick overview of stories we may not have published on the blog.

Although the Apple Watch hasn’t shipped yet and there’s no guarantee that it will be a success in the marketplace, it has already won a prestigious design award. On February 27 in Munich, Germany, the Apple Watch was awarded the gold in the watches/jewelry category at the iF Design Awards 2015.

The juror’s statement says it all:

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The idea of combining classic materials such as leather and metal with state-of-the-art technology to create a very individual fashion accessory has resulted in a delightful product offering a holistic user experience. The Apple Watch scores highly for each design detail and is an altogether extraordinary piece of design. For us, it is already an icon.
— http://exhibition.ifdesign.de/entrydetails_en.html?beitrag_id=153594

Apple also picked up iF Design Awards for the iPhone 6, iPhone 6 Plus, iPhone 6 Silicone Case, and iPhone 6 Leather Case. Overall, the company is ranked 7th in the iF

Steve Sande

Steve is the founder and former publisher of Apple World Today and has authored a number of books about Apple products. He's an avid photographer, an FAA-licensed drone pilot, and a really bad guitarist. Steve and his wife Barb love to travel everywhere!

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