Europe’s smartphone shipments declined 11% year-over-year (YoY) in quarter three (Q3) 2023, according to the latest report from Counterpoint Research. But there was (kinda) good news for Apple.
Western Europe declined by 8%, indicating a slight recovery from the 14% decline in the previous quarter, according to Counterpoint. However, Eastern Europe declined by 15% due to continued economic and geopolitical challenges, adds the research group.
Counterpoint says that Apple reached its highest Q3 share at 24% despite declining by 3% YoY and touching its lowest Q3 shipments since 2014. The manufacturer will likely lead in the coming quarter owing to pent-up upgrade demand for the iPhone 15 series, adds the research group. As for the other smartphone manufacturers in the top five:
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