Apple Music, Pepsi team up for ’Press Play on Summer’ campaign

PepsiCo is teaming up with Apple to offer Pepsi drinkers free Apple Music access this summer in a “Press Play on Summer” campaign, according to AdAge (a subscription is required to read the article).

The Press Play On Summer promotion will begin at 12 pm (Eastern) on May 22. Via the promo, you can save your specially-marked Pepsi, Mountain Dew, and Starry products and come back for a chance to win prizes all summer long—including the ability to unlock up to three free months of Apple Music.

Pepsi will be offering 400 million 20-ounce bottles of Pepsi, Pepsi Zero Sugar, Pepsi Mango, Pepsi Wild Cherry, Mountain Dew, Mountain Dew Major Melon, Mountain Dew Spark, Mountain Dew Voltage, Starry, and Starry Zero Sugar with ‌Apple Music‌ QR codes.

Dennis Sellers
the authorDennis Sellers
Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.