Categories: Archived Post

American teens still keen on Apple’s iPhone (and the Apple Watch)

Eighty-two percent of teens surveyed by the Piper Jaffray firm say they own an iPhone, and 86% say their next phone will be an iPhone, reports Business Insider.

Only 10% say their next device will run Google’s Android operating system. That’s was down from 11% in the spring, according to Piper Jaffray’s semi-annual teens survey.

Apple has been dominant among teens for the past five years but Piper Jaffray says that the proportion of teens who intend to purchase a new iPhone is the highest it has ever seen.

The survey was also good news for the Apple Watch. Apple’s smartwatch is the number two most preferred watch brand — behind Rolex — with 17% of teens surveyed saying it’s their favorite watch brand.

Piper Jaffray’s results are drawn from about 8,600 responses from teens across 48 states with an average age of 16. Piper Jaffray is an investment bank and asset management firm.

Dennis Sellers

Dennis Sellers is the editor/publisher of Apple World Today. He’s been an “Apple journalist” since 1995 (starting with the first big Apple news site, MacCentral). He loves to read, run, play sports, and watch movies.

Recent Posts

Today’s deal: Button Remote for Apple TV (Bluetooth + Infrared) for $39.99

With today’s deal, you can unlock the full potential of your Apple TV experience with…

1 day ago

Top Apple-related stories this week (May 20-24)

Here are the top Apple-related articles at Apple World Today for the week of May…

1 day ago

App Store Optimization Agency: How To Find The Best

App Store Optimization (ASO) is improving the visibility and attractiveness of a mobile app in…

1 day ago

Venu Sports hires Ex-Apple Exec Tony Billetter as SVP of Strategy and Planning

Tony Billetter, formerly Apple’s head of worldwide business strategy and planning for video and sports,…

2 days ago

Global VR market size estimated to grow by $65 through 2028

This should be good news for the Apple Vision Pro: the global virtual reality (VR) market…

2 days ago

I want a MacBook Pro with an OLED display, built-in cellular, slim Touch Bar with Apple Pencil support

I love my 16-inch MacBook Pro, but am still waiting for the ultimate (for me)…

2 days ago